Young V&A, Museum of the Year Finalist, 2024.
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Art Fund Museum of the Year 2025

The world’s biggest museum prize is back.

Applications open from 28 November 2024 to 27 January 2025.

Art Fund Museum of the Year is the world’s biggest museum prize. It champions what museums do, encourages more people to visit, and gets to the heart of what makes a great museum. The prize recognises and celebrates outstanding work and projects across UK museums and provides a platform to encourage audiences to engage with museums far and wide.

Every year an independent judging panel will shortlist five exceptional organisations and decide one outstanding winner to take home the £120,000 prize. The remaining four finalists will each receive £15,000.

All shortlisted museums also receive the support of Art Fund throughout the campaign, which includes national press coverage opportunities; bespoke marketing support and other exciting collaborations and partnerships to help you reach more audiences.

What are we looking for in 2025? 

2025: The people who make you.

For the 2025 prize, in addition to looking at the overall achievements of your organisation, we are keen to hear about the wide range of people that make your achievements possible and bring your museum or gallery to life. How are you and your teams engaging and working alongside communities, families and younger visitors, artists and creatives, or those harder-to-reach visitors? What makes your approach impactful, inclusive and innovative?

We want to hear how you are doing this through the stories you and your teams tell across your exhibitions or displays, how you make your programme and buildings welcoming, and the role that your teams play in making great things happen.

We are interested in what you are doing in terms of specific projects, as well as what you are doing as a whole – how this makes you unique, and the best at what you do.

Who can apply

To be eligible to apply for Art Fund Museum of the Year please check you meet the following criteria before starting your application:

  • Your activity must have taken place from autumn 2023 through to winter 2024/25.

  • You must be able to demonstrate positive change and impact of the activity.

  • You must be based in the UK and be either a public museum, gallery, historic house, library or archive which has spaces for the public to visit and experience the visual arts or other object-based collections.

  • You must be able to demonstrate that you usually operate to best practice standards or have a good track record in delivering high quality public activity.

For full eligibility details please see the Guidance for applicants (PDF).

Other useful documents:

Key deadlines

Wednesday 28 November 2024 – applications open

Tuesday 17 December 2024, 12-1pm – applicant webinar

Monday 27 January 2025, 12pm – application deadline 

How to apply

Your application

Read the guidance

Download the Guidance for applicants which explains more about the application process and gives you guidance on filling out the application form.

Get in touch

If you haven’t found what you need in the guidance document, get in touch with Emma Mills (emills@artfund.org) to set up a call to discuss further.

You can join us at our webinar for applicants on 17 December, 12-1pm, for more information about the application process.

Submit your application

This year we will be accepting all application forms and supporting documents via email. We will not be using the online portal due to changes in our system.

You can send your completed application form to programmes@artfund.org (with emills@artfund.org in the cc line). Please ensure the application form remains as a Word file (not a PDF) as this will enable us to process the information.

You must be registered as a professional user with a My Art Fund account. If you already have a My Art Fund account, but are not registered as a professional user, you can add your professional details when logged in.

After you've applied

Acknowledgement of application

The prize project manager will be in touch to let you know the outcome of your application and the next steps.