Why Kids Aloud?
Over half of UK parents who took part in our research told us that they worry about taking their children to museums or galleries. That’s why we've launched Kids Aloud at museums across the UK – special timeslots and events where your children are invited to be as loud and energetic as they like. It’s a joyful way to show that museums aren’t just for quiet adults, they’re for curious, creative, and yes, loud kids too.

The Story Museum, Oxford, Museum of the Year finalist 2022
Emli Bendixen

Young V&A, Museum of the Year Finalist, 2024. Image courtesy of Victoria and Albert Museum, London.
David Parry

Craven Museum, Museum of the Year Finalist, 2024.
Image courtesy of Skipton Town Hall © Stephen Garnett / Kids in Museums

Shakespeare Birthplace Trust
© Shakespeare Birthplace Trust
92%
58%
52%
47%
believe that visiting a museum or gallery is beneficial for their children.
say that they would be more likely to visit museums or galleries more often if they had designated hours for kids to be themselves.
worry that their children would run around and potentially break something.
are concerned that their children would be too loud or excitable.

National Art Pass
Great savings for all the family
Save on your next day out – and the next. With discounts at 100s of museums, galleries and historic places across the UK, a National Art Pass helps you save all summer long. Add Plus Kids to your trial for an extra £5 so little ones can enjoy the same discounts