Menstruation is a societal taboo which negatively impacts millions of people. In this session, hear how brands like Bodyform have the power to make positive change beyond practical production solutions – and a responsibility to do so.
As marketing director for Essity UK Ltd, Nicola Coronado is responsible for household brand names such as Plenty, Velvet, Cushelle and Bodyform. She passionately believes in the power of brands to drive positive societal change and has dedicated her career to tackling health care taboos and stigma.
The Museum of Brands’ Professional Development Programme is generously supported by The Marketors’ Trust.