Promoting your museum

We are here to help our partner museums and galleries attract visitors, engage new audiences and generate income.

We offer promotional support to more than 700 venues across the UK - not only museums who have received funding or support from us but also those who want to become our marketing partners.

There is no cost involved in joining our network. If you can offer visitors a National Art Pass benefit we can help share your stories with hundreds of thousands of art lovers and museum-goers across the UK.

Our communication channels


Art Quarterly, our acclaimed magazine, and Art Map (pictured), our guide to a world of art are exclusive to National Art Pass holders.

Exhibitions Guide (pictured), distributed at partner museums, galleries and other venues across the UK.


Art Guide online, listing all the best exhibitions plus over 700 partner venues, and our 4* Art Guide app (pictured), downloaded more than 140,000 times.

Art in your inbox, our fortnightly guide to art across the UK, and our
Museums Bulletin, a monthly e-newsletter for museum professionals.

Twitter, Instagram and Facebook, with a combined social media audience reach of over 153,000.

Are you an existing museum partner?

Tell us about your key exhibitions, update us on any refurbishment projects or changes in opening times and send press releases about your forthcoming programme.

Do you want to become a marketing partner?

Get in touch with Charlotte Wood in our museum marketing team at to get started.