Art Everywhere founder wins Montblanc award
- 26 June 2015
Richard Reed was recognised for his work to establish the innovative outdoor art project, on which the Art Fund collaborated.
Richard Reed was named the recipient of the 24th Montblanc de la Culture Arts Patronage Award at a special ceremony in London last night. The award was established in 1992 to honour patrons who have demonstrated a commitment to cultural projects that benefit both the arts sector and the wider public. He was chosen from a short list by an international jury of artists and art influencers.
Reed was honoured for his work on the ambitious national outdoor art exhibition, Art Everywhere, which saw poster sites across the UK transformed with masterpieces from British collections. The idea to replace advertising with artworks was devised by Reed and his wife after seeing a picture placed over a poster site in Shepherd's Bush Green, and was realised in collaboration with the Art Fund, Tate and Arts Media People.
Reed said 'I'm proud to accept this year's Montblanc Award on behalf of the team at Art Everywhere, the global arts movement that exists for the sole aim of flooding our streets with art, celebrating the artistic legacy of each country.
'Art is for everyone and that's why we want to see it everywhere.'
The prize included €15,000, of which Reed has chosen to donate half to the Art Fund and half to youth literary project, First Story.
Previous recipients of the award include HRH The Prince of Wales, Russian maestro Valery Gergiev, American musician Quincy Jones, Italian architect Renzo Piano and Japanese artist Yoko Ono.