Art Fund publishes research on developing cultural hubs
Creating a cultural hub can help museums and galleries reach new audiences and offer richer experiences. This Art Fund report looks at the rise of cultural hubs across the UK.
As museums and galleries increasingly pool resources, cultural consumers are also demonstrating an appetite for experiences that are multidimensional and incorporate more than one venue. Creating a cultural hub can help museums and galleries reach new audiences and work collaboratively with each other.
Recent years have seen the launch of several interesting museum partnerships and marketing initiatives, such as the Cornwall Museums Partnership, Bath Museums Partnership, Coastal Culture Trail, London’s Museum Mile, Yorkshire Sculpture Triangle and Art in Yorkshire.
The latest instalment of our research series – Art Insights – looks at the rise of cultural hubs across the UK and shares actions you can take in your own organisation. You can download the full report here.